Casablanca

"Play it again Sam."

After Captain Kirk, the most oft-misquoted character in fiction is probably Rick Blaine, memorably portrayed by Humphrey Bogart in the 1942 Hollywood classic Casablanca, who never once throughout the movie says, "Play it again, Sam." This is what he actually says: "If she can stand it, I can. Play it!" Earlier in the film, Ilsa Lund--Rick's old flame, played by Ingrid Bergman--says, "Play it, once Sam, for old time's sake. Play it Sam, play 'As Time Goes By'."



I've also included a clip of something Bogey thankfull did actually say:

"Here's looking at you kid."